AI agents: where should an SMB start?

Generative AI is everywhere, but not every business needs everything at once. The right starting point is almost always an existing, repetitive, high-volume process: qualifying inbound requests, answering frequent questions, booking appointments.

A well-scoped first agent shares three traits: a narrow and measurable perimeter, controlled access to reliable data, and clear human escalation when it reaches its limits.

Our recommendation: start with a single use case, measure (resolution rate, response time, conversion), then expand. That is the approach we apply on every AI project.